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5 Steps to make your Executive Sponsorship Program Soar

5 Steps to make your Executive Sponsorship Program Soar

by TheCROJo | Mar 3, 2022 | Marketing, Revenue, sales

Clarify the purpose of the program Executive Sponsors should: Build sustaining relationships with prospects & customersHelp buyers and customers solve problemsRepresent the buyer’s perspective in strategic planning Executive Sponsors should NOT: Lean on executive...

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