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Savants vs Students: How to Hire a Great Chief Revenue Officer

Savants vs Students: How to Hire a Great Chief Revenue Officer

by TheCROJo | Oct 26, 2021 | Hiring, Leadership, sales

Companies are increasingly organizing with a Chief Revenue Officer (CRO) role, recognizing that someone should be responsible for every aspect of revenue, including sales, marketing, and customer success. While one could argue this area is the CEO’s job, that...

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AccountabilityAchievementagileAgile managementAligned TeamsARR GrowthB2B Go to MarketB2B MarketingBudgetingBurnoutBuyer's JourneyBuyer EnablementBuying JourneyCACChief Revenue OfficerCMO CharacteristicsCMO hiringContent MarketingCost of Customer AcquisitionCross-functional teams

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